Which linkedin ad format is best?

Volume 1 • Issue 4

Reach More People

LinkedIn offers several different ad formats that can be used to reach and engage with potential customers. The best ad format for you will depend on your specific goals and target audience.

Ultimately, the best LinkedIn ad format for you will depend on your specific goals and target audience. By carefully considering your needs and testing different formats, you can find the ad format that is most effective for your business.

LinkedIn ad formats

Sponsored Content

Sponsored content is a type of ad that appears in a user's feed, just like a regular post. It can be used to promote your company, products, or services, and can include a variety of media such as text, images, and videos.

Sponsored InMail

Sponsored InMail is a type of ad that is sent directly to a user's LinkedIn inbox. It can be used to promote your company, products, or services, and can include a variety of media such as text, images, and videos.

Display Ads

Display ads are banner ads that appear on the side of a user's LinkedIn feed or on the homepage. They can be used to promote your company, products, or services, and can include a variety of media such as images, videos, and HTML5 banners.

Sponsored Job Posts

Sponsored job posts are ads that appear in the job search results and can be used to promote specific job openings at your company. They include a job description, requirements, and a link to apply.